How Personalization Works

Infolitico tunes which positive stories lead your edition based on where you arrived from. If you followed a link from a right-leaning outlet, your front page leans toward upbeat coverage of right-of-center figures; from a left-leaning outlet, it leans the other way. Arrive directly, and you get a balanced split. That is the whole mechanism, and we would rather explain it plainly than have you discover it.

It is the joke, on purpose

Real outlets and platforms already shape what you see by who they think you are. Infolitico does the same thing, out loud, and uses it to do the most harmless possible thing: be relentlessly nice to whichever public figures you probably came to read about. It is a satirical mirror of the filter bubble — every story is positive about its subject, so the “bias” only ever decides who gets flattered first, never who gets attacked. We are equally happy to flatter the other side.

Exactly how the mix is chosen

• We read the referring site of your visit and sort it into one of three buckets: right-leaning, left-leaning, or unknown/direct.
• That bucket sets the edition mix: a right-leaning referrer weights the slate roughly 70% toward positive stories about right-of-center figures and 30% the other way; a left-leaning referrer flips that to 70/30 the other direction; unknown or direct visits get a balanced 50/50 edition.
• The weighting only affects ordering and selectionfrom the same published pool. It never changes the facts of a story, and it never invents content for “your side.”

What it does not do

• It does not build a profile of you, track your identity, or follow you across the web.
• It does not alter the underlying facts. Every story is anchored to a real, linked source event (see our Satire Policy and AI Disclosure).
• It does not produce negative coverage of anyone — the guardrails reject that regardless of your bucket.

Choose your edition

Visiting infolitico.com directly (not through a partisan link) gives you the balanced 50/50 edition by default. You can also set it yourself — pick a lean below and it sticks on this device:

See it both ways

Here is the same news cycle as a left-leaning referrer and a right-leaning referrer each see it right now — proof that the only thing the lean changes is who gets flattered first: